Poshmark is an app to purchase and promote gently used gadgets, principally geared to designer and title band clothes. You’ll want to obtain the free app. Shopping for and promoting is principally finished via the app, though you too can do that from the desktop model of the web site.
The app first launched in 2011 by Silicon Valley entrepreneur Manish Chandra, former founding father of on-line buying website, Kaboodle.
Poshmark embraces a socially-focused shopping for and promoting expertise. Potential patrons can “like” gadgets and ask you questions instantly on the web page the merchandise is listed.
They will additionally observe your closet, in the event that they like your type. Gaining followers is a good way to construct your buyer pool, if you’re thinking about promoting extra gadgets.
Why I Began Utilizing Poshmark
Six years in the past, I began an eBay retailer simply to do away with clothes, sneakers and equipment I now not needed. I had a little bit of a buying habit, however that’s a completely completely different story.
On the time, helpful promoting apps like Poshmark weren’t as standard, so I used eBay, which was each a blessing a curse. A blessing as a result of I did finally handle to promote every little thing I posted, however a curse as a result of the only duties would take me ceaselessly to determine! I nonetheless keep in mind feeling overwhelmed with all of the promoting instruments and data on eBay after signing as much as promote.
In my view, eBay doesn’t have essentially the most user-friendly platform to purchase or promote. Whereas it’s improved drastically since 2012, I don’t discover it as simple to make use of as Poshmark.
Professionals of Poshmark
In the previous couple of years, I began utilizing Poshmark upon suggestion from a good friend who was utilizing it to do away with her designer duds for some additional money. I had by no means heard of it, however she appeared to be promoting properly, so I switched and began utilizing Poshmark.
I shortly discovered Poshmark is superior! It’s easy it’s to publish gadgets instantly from the app, talk with patrons, and perceive flat charges for transport.
The transport is admittedly easy, as they do a flat price transport of $6.49 and the customer pays this. You’ll be able to print a transport label from Poshmark and ship Precedence Mail by way of USPS. You also needs to know that Poshmark solely ships to the U.S.
Cons of Poshmark
Simplicity comes at a value, and Poshmark takes a 20 % reduce of your gross sales. So, I ought to observe that I nonetheless use eBay infrequently as a result of I discover that the charges aren’t as excessive.
Poshmark Favors the Purchaser vs Vendor
The best way Poshmark is ready up is admittedly geared to the customer. If the customer occurs to be sad along with your merchandise for no matter cause, they will open a declare and return the merchandise to you.
One other draw back to utilizing Poshmark as a vendor is which you could’t receives a commission till after the customer receives your merchandise and “accepts” the acquisition. The client has three days to do that. Poshmark then releases your funds on the fourth day, and you’ve got the choice to launch the funds or spend it on Poshmark.
This implies you really don’t get the funds till the customer receives the merchandise and marks it as accepted on the app. It’s an extended ready interval, particularly in case your merchandise will get misplaced or delayed from USPS.
Let’s say the customer isn’t pleased with the merchandise, for no matter cause. They will use this three-day window to contest or return the merchandise, wherein case you gained’t receives a commission.
Poshmark Might Not Be the Finest Choice for a Retailer
For those who plan on promoting a number of gadgets and wish to kind a enterprise round promoting gently used clothes, Poshmark most likely isn’t the perfect platform due to the excessive fee payment of 20 %. You’re most likely higher off beginning your personal e-commerce website from iPage or Shopify.
Socially-focused Means A number of Time Participating With Clients
Clients are allowed to publish questions and feedback instantly on the merchandise’s web page, so there will be a number of questions, which might take up a number of your time to reply.
Whereas there’s nothing fallacious with answering questions prospects might have, getting pinged always isn’t essentially the most best state of affairs both.
I’ve heard of sellers complaining about having to reply tons of questions on measurement, coloration, and so forth., however leading to little or no shopping for.
The aim of promoting is to not have it take up an excessive amount of of your time, since, as they are saying, time is cash.
Embracing simplicity, Poshmark’s charges are straightfoward. For gross sales underneath $15, they take a flat payment of $2.95, so in the event you offered a gown for $14, you’d pocket $11.05.
If the price of the merchandise is larger than $15, Poshmark takes a 20 % reduce. So think about promoting that very same gown for $16 and also you’d pocket $12.80.
As soon as your sale has been delivered and obtained by your purchaser, the earnings out of your sale are yours.
Learn how to Use Poshmark
Once you’re able to promote, obtain the app to your telephone.
When posting your gadgets, Poshmark asks you if it might probably entry your digicam in your telephone, and from there, all it’s good to do is take the images and publish it with an outline. Sounds simple, however there are some tips and methods to get extra consumers to your gadgets.
The Energy of Photographs
I admit I had a leg up on promoting on-line as a result of I beforehand had my eBay retailer, however I believe all of my years of on-line buying has actually helped me perceive the thoughts of the client.
As a purchaser, there have been so many instances once I’d bounce from a vendor’s web page as a result of the merchandise listed had blurry or darkish images, and no clear description or return coverage. Subsequent.
It nonetheless surprises me how sloppy some sellers are with images. Photos are generally darkish, exhausting to see (particularly black or darker coloured gadgets), or the shut up is blurry and also you don’t know what you’re taking a look at.
If the colour of the merchandise didn’t come out precisely, you’ll want to observe that within the description. As superior as smartphones are nowadays, generally it doesn’t seize the colour of an merchandise true to life, so as an alternative of consumers questioning if the merchandise was olive inexperienced or gray, simply write it within the description.
I can’t stress this sufficient: be as detailed and descriptive as doable, and take high quality images.
Poshmark lets you take as much as eight images to your merchandise. Reap the benefits of that and use all eight to indicate your merchandise in several angles, shut ups and mannequin it in the event you can. It helps to see what the merchandise appears to be like like when worn, moderately than simply dangling on a hanger.
Listed here are 5 mini-hacks to make sure your images are superior:
1. Take images in pure lighting.
For those who can’t, make sure that it’s brightly lit inside.
2. Use a comparability merchandise in your images.
If the merchandise is small, snap the picture subsequent to a comparability merchandise (i.e. a coin, an iPhone, something that’s universally acknowledged), so individuals will simply perceive the scale extra precisely. For instance, I as soon as offered some tiny diamond stud earrings, so I put a penny within the picture so prospects may evaluate the scale.
three. Use a seamstress tape measure.
Lay clothes flat with the tape measure within the picture so that you don’t have to write down it out within the description, which many purchasers don’t learn anyway.
four. Be upfront about any and all flaws the merchandise might have.
Taking images of any and all flaws is essential. Be as clear as doable so that you’re not shocking the customer. Surprises are solely nice for birthday events, not once you’re spending your hard-earned cash on one thing.
This not solely helps decrease returns however if you wish to proceed promoting on Poshmark, gaining as many constructive evaluations will assist hold your corporation going.
5. Use your telephone’s enhancing device
I might not solely snap images of the failings, I might additionally use my enhancing device on my iPhone (known as Markup) to attract an arrow to the flaw so the client doesn’t should seek for it.
Learn how to Value Your Merchandise
Do a fast search on Poshmark and eBay to see what your merchandise is fetching. Attempt to value your merchandise as competitively as doable.
Be Descriptive and Use Adjectives
Channel sixth grade English class and get descriptive. Use as many adjectives as doable, and be detailed in regards to the measurement, coloration, situation and the way it fit your needs once you wore it.
An added bonus is in the event you can recommend methods prospects can put on the merchandise in a trendy method.
Construct Your Following
Identical to Instagram, you possibly can observe different “Poshers.” The primary week I offered gadgets, I used to be stunned to see I had shortly gained 50+ followers, simply from posting my gadgets.
For those who’re excited about making this a long-term strategy to make more money, observe them again.
I’ve additionally heard about Poshmark sellers who often share different individuals’s gadgets to their very own followers, so that is one thing you might wish to strive, as you’re constructing your buyer base.
Add a Good Be aware to Your Bundle
Every time I offered an merchandise, I stuffed turquoise tissue paper within the buyer’s field, together with a pleasant observe that asks prospects to please contact me first if there are any discrepancies or points with the merchandise, moderately than opening up a case with Poshmark or leaving me a unfavourable assessment.
Haggling and Finest Provide Choice
Poshmark has an “provide” possibility which suggests patrons could make a suggestion that’s decrease than the worth you listed. Preserving this feature open once you checklist your merchandise may also help achieve extra buyer curiosity. You’ll be able to set the minimal value you’re prepared to just accept for an merchandise.
Posh Events are digital, real-time buying occasions, the place sellers (and patrons) get collectively to buy and promote. It’s one other method for Poshmark to encourage social engagement on the app and a possibility to draw extra followers.
You’ll be able to be a part of a celebration simply. Simply go to your itemizing when the get together begins and press the share button to see the present get together. If you wish to share, hit the button and also you’ll be added to the get together.
It can save you gadgets to promote, only for events. Simply add the brand new itemizing when the get together is occurring and also you’ll obtain an choice to share it.
In case you have a number of issues to promote, you possibly can arrange your personal retailer on Poshmark. For those who recognize simplicity over charges, then Poshmark is likely to be your best option. Nevertheless, in the event you’re involved about charges, you would possibly contemplate eBay, LetGo and even Craigslist or comparable.
Have you ever used Poshmark to promote your stuff? Depart a remark under, I’d love to listen to about your expertise.
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